Understanding the Directive Against Greenwashing
The directive, passed with an overwhelming majority of votes, aims to protect consumers from unfair commercial practices and help them make more informed purchasing decisions. It obliges companies to abandon generic claims such as “environmentally friendly”, “biodegradable” and “climate neutral” that cannot be substantiated. This measure aims to combat the throwaway culture, make marketing more transparent and combat the premature obsolescence of products.
Main Aspects of the Directive:
- Consumer Protection: Assisting consumers to make informed purchasing decisions through reliable labels and advertisements.
- Transparency in Marketing: Banning generalized environmental claims without concrete proof.
- Focus on Durability: Encouraging producers and consumers to focus more on the durability of products.
- Regulation of Sustainability Labels: Only sustainability labels based on official certification systems or created by public authorities will be authorized in the EU.
Decal Certifications: An Authentic Commitment to Sustainability
Decal, with its unwavering focus on sustainability, has achieved several important environmental certifications, reflecting its commitment to innovation in ecological products. These certifications are not just badges of honor; they represent a deep and ongoing commitment to responsible and sustainable business practices.
EcoVadis: Comprehensive Sustainable Performance Assessment
The EcoVadis certification is one of the most respected in the corporate world, assessing companies in crucial areas such as sustainability, labor practices and business ethics. Decal stands out in this assessment, demonstrating an exceptional commitment to responsible business practices. Decal’s use of eco-friendly adhesives and PVC-free products is a clear example of its dedication to sustainability. These products not only reduce environmental impact, but also promote a more sustainable life cycle for products, from production to disposal.
FSC (Forest Stewardship Council): Responsible Forest Management
FSC certification is a testament to Decal’s commitment to responsible forest management. This certification guarantees that the wood and paper products used by Decal come from responsibly and sustainably managed forests. Decal’s choice of sustainable materials and environmentally friendly production practices demonstrates its active role in promoting the conservation of natural resources and the protection of biodiversity.
ISEGA: Safety and Quality in Products for Sensitive Industries
The ISEGA certification, focused on products for the food and pharmaceutical industries, is particularly relevant for Decal, as it guarantees that its adhesives are safe and solvent-free. This certification ensures that Decal’s products meet strict health and safety standards, which are essential for products that come into direct contact with food and medicines. Obtaining this certification reflects Decal’s commitment to providing products that not only meet, but exceed safety and quality expectations.
REACH and RoHS Compliance: Commitment to Safety and the Environment
Decal’s compliance with the European REACH and RoHS regulations is indicative of its commitment to minimizing the use of hazardous chemicals. These regulations are essential to ensure that products on the European market do not harm human health or the environment. By adhering to these standards, Decal demonstrates its responsibility to avoid the use of harmful solvents and PVC, contributing to a safer and more sustainable environment.
Decal’s Innovative and Sustainable Products: The Essence of ‘Think Green’
Decal, in line with its motto “Think Green”, not only adopts sustainable policies, but also incorporates them into the core of its products. This innovative and ecological approach is the basis for obtaining its environmental certifications and reflects the brand’s genuine commitment to sustainability.
Decal’s constant commitment to PVC-free films is another facet of its commitment to sustainability. By choosing materials that do not contain PVC, Decal not only benefits the environment, but also meets the expectations of consumers and business partners who are increasingly aware of environmental issues.
Conclusão
The European Parliament directive and Decal’s initiatives are indicative of an era where sustainability is more than just a slogan – it’s an essential business practice. Through its eco-friendly adhesives and PVC-free products, Decal not only complies with new regulatory requirements, but also positions itself as a leader in sustainable innovation. In a world that increasingly values environmental responsibility, Decal stands out as an example to follow.
