With the increase in demand for this type of application, supply has grown and diversified. Laminating stickers have gained status as creative resources for brands’ visual communication and are no longer simply informative elements. How many times do you go into a department store and find yourself looking at the floor? In a discreet but impactful way, your attention is captured.
The growth in demand for laminating self-adhesives in times of Covid-19
With the arrival of 2020, the pandemic caused by the new coronavirus has brought with it numerous restrictions on movement. People have been forced to drastically change their interactions and practice social distancing in places like supermarkets, pharmacies, public services, hospitals, stores, elevators and many others.
It is in this context that Floorgraphics products have become even more popular. In a simple, efficient and safe way, they show you where to stand and wait for your turn or how to get around, encouraging the recommended social distancing.
Floorgraphics product features and applications
As we have already seen, versatility is one of the advantages of these laminating solutions, which easily adapt to any context and communication objective.
Floorgraphics products are suitable for point-of-sale advertising (signaling promotions, special offers, new launches, etc.), marketing strategies (creating themed environments at events, at a festival or other initiatives), <decoration (in offices, hotels, conference rooms, museums and many others) and signage and indications to circulation (identifying flows of people and waiting points).
In addition to their versatility, there are other differentiating characteristics that enhance their use. In the case of the products in the Floorgraphics Overlaminate decal range, we would highlight the R9 anti-slip certification, the resistance and durability, elimination of silvering effect and milky effect, nitidity, intensity of colors and versatility of application on practically all surfaces.
If you’re thinking of using our Floorgraphics products, it’s important to consider a few questions such as “Are they going to be used indoors or outdoors?” or “What kind of surfaces are they going to be applied to?”. We have the answers and we want your decal choice to be an informed one, so don’t hesitate to contact us.
